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MD Sandra McDiarmid on Maggs on Media

May 4th, 2014 Posted by Blog No Comment yet

Hear what our MD, Sandra McDiarmid has to say about content marketing in her interview with media journalist, Jeremy Maggs on eNCA’s Maggs On Media.

“Say the words ‘medical aid’ and most people would cringe at the thought of this grudge purchase.
So how do you change people’s perception about this necessary evil? Sandra McDiarmid from The Old Shanghai Firecracker Factory agency tells us about some innovative work they’ve done for client Bestmed.”



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